It became known how much Buzova, Ivleeva, Borodina and other stars earn per month on Instagram

It became known how much Buzova, Ivleeva, Borodin and other stars earn per month on Instagram

On average, the earnings of famous people are 5-10 million rubles.

The Russian company “Medialogia ” announced the amount of earnings in the social networks of the main Russian stars. According to her, the top richest celebrities with the highest income on Instagram is headed by the wife of musician Dzhigan Oksana Samoilova.

According to the media company, she can receive about 10 million rubles a month from stories and Instagram posts.

No less in demand are other moms, such as Ida Galich (7 million followers), Ksenia Sobchak (8.6 million). More subscribers than Samoilova (14.6), TV presenter Ksenia Borodina (17.6 million). However, the musician’s wife is more actively involved in advertising.

In an interview with “KP”, marketer Vladimir Kryukov shared the secrets of earning stars. He said that the price of one post on Instagram can reach 1.5 million rubles, starting from 100,000 for bloggers with a number of subscribers from 1 million.

The largest sums are paid by large companies for advertising that is not directly related to the life of a star. The increase in cost also occurs when using a video format taken specifically for the promotion of the product.

For top celebrities, the post may cost much more, it all depends on how many real people track the stories and posts of the star.

 

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Publication by Samoylova Oxana ( @samoylovaoxana)

According to the expert, the advertising market in social networks is growing, and the funds that were supposed to go to pay for events are being given to online advertising due to the coronavirus, getting into the pocket of bloggers. The price of posts has decreased slightly recently, the expert notes. But bloggers manage to collect the usual amounts of its quantity.

“It’s too early to talk about the final figures of the blogger market growth in 2021… According to data for 2020, the total budget of the blogger market on Instagram amounted to 7 billion rubles, ”, – Kryukov explained.

If we talk about the real prices of the stars, then the top ten most “advertising ” celebrities included Olga Buzova (23 million subscribers), Nastya Ivleeva (18 million), Ksenia Borodina, Oksana Samoilova, Vera Brezhnev (12 million), Polina Gagarina (8.5 million), Ksenia Sobchak, Ida Galich.

 

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Publication by Ksenia Borodin (@ borodylia)

They can advertise at a low price of 300 thousand rubles per post, but the reason for such loyalty lies in discounts for regular advertisers, barter and other reasons.

On average, the publication price ranges from 600,000 to 800,000 rubles, Kryukov explained, adding that the stars will stir about ten such posts a month.

 

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A post by Ksenia Sobchak (@xenia_sobchak)

The second echelon demonstrates other rates. So, Laysan Utyasheva, Ekaterina Varnava, Anna Khilkevich, Kristina Asmus, David Manukyan and other artists can receive from 300,000 to half a million rubles per post for advertising.

Ticktockers also receive their funds, which are used to earn not only royalties, but also the promotion of music tracks, links and ambassadorship.

According to Kryukov, if a blogger has no more than 400 thousand subscribers, the price of the post is 3,000 – 15,000 rubles. Millionaires, with 1-4 million users, already receive 30,000 – 90,000, and those who managed to win an audience of 4 – 8 million receive 90,000 – 300,000 rubles.

The most expensive contracts are for those who have become celebrities, having managed to light up outside the social network, on TV and YouTube. Their price tag starts from half a million to 10 million stars.

The leaders are Olga Buzova (7.8 million subscribers), Danya Milokhin (15.2), Dina Saeva (24 million),  Valya Carnival (20.5 million), Yulia Gavrilina (14.4 million), Anya Pokrov (14.1 million).

As Topnews wrote earlier, it became known from where Dzhigan took 35 million for a car for his wife, Oksana Samoilova. Recall that he gave her a Rolls-Royce.

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The Czech Republic named the culprits of the gas crisis in the EU

The Czech Republic named the perpetrators of the gas crisis in the EU

Europe is facing two threats before the onset of winter.

According to Czech journalist Vladimir Piskacek, representatives of the European Commission have become very distant from people.

The result of this situation was the energy crisis allowed by the EU authorities.

Piskachek said that before the start of winter, Europe risks freezing due to lack of fuel and not finding the means to pay for it.

According to the publicist, this situation has not developed at all because of the cessation of supplies.

“Gas from Russia, apparently, comes as agreed, and no terrorist attacks have also occurred, ”, – he notes.

The journalist emphasizes that now the United States is refocusing on the supply of liquefied natural gas to the more expensive Asian market, and this plays a big role in the actions of the European Commission.

He pointed to the “chaotic approach” of European officials, which is veiled under the fight against climate change.

As a result, according to him, Europe will have to face the choice of paying for food or for heat. At the same time, Piskachek doubts that surcharges to consumers can improve the situation.

He accused officials in Europe of insolvency and pointed out the need to build green energy facilities.

Recall that in recent months, gas prices have skyrocketed in Europe.

Earlier, topNews wrote that Putin’s words brought down gas prices in the world.

The President of Russia declared his readiness to influence the prices of natural gas.

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Political scientist: Europe “shot itself in the foot”, enriching Russia by $ 50 billion

Political scientist: Europe

According to the expert, the current situation in the European gas market is beneficial to Russia.

According to political analyst Dmitry Abzalov, linking gas prices from Russia to the spot market allows our country to receive $50 billion rubles in two years.

He is sure that the current situation with gas on the European market is more beneficial to Russia than ever.

The political scientist noted that the price of the resource in Gazprom’s contracts is usually tied to the spot exchange, so the cost of fuel reacts to the spot correction.

By mid-2022, as Abzalov expects, Russia’s Gazprom will supply natural gas to Europe at prices that will be close to the current value on the stock exchange of more than $1,000 per thousand cubic meters.

Thus, Russia will receive a huge amount of $50 billion in the budget.

“We will get the same high prices next summer… “, – he said, noting that the main revenues to the budget go through a customs duty tied to the price.

He has no doubt that high gas prices in Europe will remain at least until April 2022 due to the shortage of natural gas, which will increase.

“Gas demand will increase. There will be no more resource”, – the expert has no doubt.

According to him, Europe itself “shot itself in the foot” because it demanded to link contracts to the spot market and achieved this.

Earlier, topNews wrote that Poland opposed the Nord Stream.

However, the expert also noted that Europe “shot itself in the foot”.

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“Europe shot itself in the foot”: Poland unexpectedly enriched Russia by opposing the Nord Stream – expert

“Europe shot itself in the foot”: Poland unexpectedly enriched Russia by opposing “Nord Stream” expert

Experts commented on the imminent launch of a new gas pipeline.

According to Deputy Prime Minister Alexander Novak, the new Nord Stream 2 gas pipeline is almost ready for launch.

A high-ranking official announced a fully completed gas pipeline, in which work is underway to start, adjust and fill with gas.

According to him, the system will be ready for launch in the coming days, and the operator Nord Stream 2 AG, together with partners from Europe, has already carried out the necessary work, including certification of the gas pipeline.

Then the situation will depend on the permission of the German regulator.

Against this background, political scientist Dmitry Abzalov on the air of the show “Time will Tell ” said that in Europe they could not even imagine what the support of the claim of PGNiG (Poland) against Gazprom in arbitration in Stockholm would lead to.

The expert calls what happened a mistake, because of which there was an energy crisis in Europe that enriched Russia.

Now, as Abzalov reads, the situation on the European gas market is beneficial to Russia, and in the next couple of years the price of natural gas will linger at around $1,000 per 1,000 cubic meters.

“Only due to such a high gas price, the Russian budget will receive an additional… about $50 million”, – he is sure.

The political scientist stressed that the gas shortage will increase, so the prices for natural gas will not fall until at least April next year, and Nord Stream-2 may reduce tariffs.

Abzalov stressed that Europe, by supporting Poland, literally shot itself in the foot due to the fact that it achieved the binding of gas supplies to spot prices.

If the contract is renegotiated, Gazprom will be able to demand multibillion-dollar compensation, which will also be beneficial to Russia.

Earlier, topNews wrote that the first line of the new gas pipeline began to fill with gas. The news dramatically affected gas prices in Europe.

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Empty cash registers and queues in supermarkets: Russia faces a personnel crisis in the field of trade

Empty cash registers and queues in supermarkets: Russia faces a personnel crisis in the field of trade

Retail chains have not adapted to the decrease in the number of migrants.

There are not enough representatives of working professions in Russian supermarkets.

Experts believe that retail chains were not ready to reduce the number of migrants, and have not yet adapted to the situation. In the near future, Russia may face a personnel crisis.

Meanwhile, the number of vacancies in Russia is growing – cashiers, store administrators, but there are no people willing to work in these specialties.

In just one year, the number of resumes decreased by 12-17%.

Experts explain this situation by the fact that people are not ready to work for low salaries. At the same time, the work is hard, experts say in an interview with Komsomolskaya Pravda.

Russians do not go to supermarkets for vacancies of movers, cashiers, sellers because of the long working day, Dmitry Yanin, head of the Board of the Confederation of Consumer Societies (CONFOP), is sure.

In the future, this situation may lead to a decrease in the quality of service.

There will be a shortage of cashiers, and self-service cash desks will not cope with the load.

To remedy the situation, the expert advises offering decent salaries to local residents. But there will be a reverse situation – food prices will rise due to expenses.

Previously, retail chains have already complained about the lack of staff. In some regions, supermarkets are only 65% staffed.

As Topnews wrote earlier, in the fall of 2021 it became known that 17.1 thousand people in Russia receive salaries above 1 million rubles.

Most of these employees work in the banking sector, the information sector, insurance companies.

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Bloomberg: Putin decided to save money for a rainy day by increasing the NWF

Bloomberg: Putin decided to save money for a rainy day by increasing the NWF

American journalists are sure that the president of Russia adheres to the tactics of limiting the growth of public debt.

The American edition of Bloomberg published an article in which it said that Russian President Vladimir Putin decided to put aside money for a rainy day.

This situation is developing against the background of growing revenues of the National Welfare Fund due to the sale of oil and gas.

The authors of the publication remind that Putin approved spending $ 35 billion on infrastructure projects.

At the same time, the government was instructed to limit further spending.

Bloomberg experts are confident that Putin has taken the path of limiting the growth of the national debt and promptly restoring reserves, despite the increase in costs due to the coronavirus pandemic.

At the same time, it is noted that now the Russian authorities are diverting a moderate increase in spending on social security, while forecasts for the growth of revenues from the sale of raw materials have increased to $ 40 billion.

Artem Zaigrin, an economist at Sova Capital, is confident that the Russian authorities will stick to the pre-coronavirus strategy, and in 2024 the volume of the NWF may grow to $300 billion from the current $190.5 billion.

Earlier, topNews wrote that the Chinese media recalled Putin’s prophetic words about the fate of the United States.

The Russian President is confident that the number of problems within the American side will grow.

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Montenegro named Russians as holders of “golden passports”

Montenegro named Russians as holders of

It is forbidden to have dual citizenship in Montenegro.

The Ministry of Internal Affairs of Montenegro announced a list of Russians who received “golden passports”. For investments in the economy of Montenegro in the amount of 350-550 thousand euros, any citizen can get a passport of the country.

The list of Russians included 160 people, including a top manager from Surgut and the family of a businessman from Nizhnevartovsk.

So, Maxim Skovorodnik, a native of the Tyumen region, received citizenship with his wife and two children.

Portal 72.ru He reports that in 2002 Skovorodnik was convicted of robbery, but three years later he extinguished his criminal record.  In 2016, he ran for the Nizhnevartovsk Duma, but he was removed before the elections.

According to media reports, Maxim Skovorodnik’s full namesake has shares in three companies that are engaged in construction. One of the firms performed contract work for ROSNEFT, only in 2020 the company’s revenue was 2 billion rubles.

By the way, the businessman’s wife sold a 5-room apartment in Tyumen for 11 million rubles back in 2020, and also published photos from a vacation in Montenegro on social networks.

Another “golden passport” was received by the namesake of the former top manager of Sibneft, who previously worked with Roman Abramovich. He is originally from Surgut.

Another “golden passports” were received by natives of the Nizhny Novgorod region – the family of Maria Belskaya, parents and children.

By the way, residents of Ukraine and China are also on the list of holders of “golden passports”. There are also residents of the USA and other countries.

There are 48 people in the list, the rest are their relatives who were granted citizenship in 2020-2021. “Golden passports” are issued to citizens under the Montenegro Citizenship by Investment program, with which the country wanted to receive 4.8 billion euros.

As Topnews wrote earlier, Vladimir Putin signed a decree in the summer of 2021, according to which he allowed officials to have dual citizenship if they could not refuse it.

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Media: The Ministry of Internal Affairs and the FSB will be able to block money transfers of Russians without trial for 10 days

MEDIA: The Ministry of Internal Affairs and the FSB will be able to block money transfers of Russians without trial for 10 days

Rosfinmonitoring made a corresponding proposal.

Rosfinmonitoring made a proposal to provide an opportunity to block the accounts and cards of Russians without a trial.

Such measures may follow if it is suspected that these tools are being used to finance terrorism, extremism, mass riots or drug trafficking.

According to the published document, the Ministry of Internal Affairs and the FSB will be able to make a decision on blocking only in cases that, according to the authors of the project, do not tolerate postponement.

At the same time, the information received by state agencies must be sufficient, documented and previously confirmed.

Such blocking can last up to 10 working days, and a court decision will already be required to extend it.

Such a decision can be made by a limited category of officials.

They are proposed to include the leadership of the Ministry of Internal Affairs of the Russian Federation, the FSB, Rosmfinonitoring and a number of individual managers and their deputies.

The draft notes that within 24 hours it is necessary to notify the Prosecutor General, his deputy or another subordinate prosecutor of the decision to suspend operations.

The decision may be appealed if it is made in violation of the law. The protest can be considered within 48 hours.

Earlier, topNews wrote that Roskomnadzor said it could block YouTube.

Such measures may follow if the service does not remove restrictions from RT channels in Germany.

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Experts warned Russians about possible problems of salary cards

Experts warned Russians about possible problems with salary cards

They made a forecast about what could happen during the crisis.

Experts warn Russians that in the event of a crisis, they may lose funds from salary cards.

As reported by IA DEITA.EN, according to experts, the crisis will force Russians to go to ATMs to cash out money.

It is known that many salary cards are linked to credit organizations that are not the largest and do not have a large ATM network.

A massive influx of customers who want to withdraw cash will lead to the fact that paper money in them will quickly run out, which is why they will go to ATMs of large banks, even if they have to pay a rather large commission for the cash withdrawn.

According to the publication, in April – July 2020, the number of cash that Russians withdrew from their cards became a record. And this may happen again due to the high level of inflation.

Recall that seven years ago, wage slavery, when citizens did not have the opportunity to independently choose a bank to receive a salary, was abolished.

And two years ago, the Central Bank reported that it received complaints from citizens who faced obstacles when trying to change the salary bank. These were what they called high commissions for transfers.

The media clarifies that in the fall of 2020, in 76.7% of cases, salaries in the Russian Federation were carried out without commission.

As Topnews wrote earlier, it recently became known about the Central Bank’s intention to check card transfers of Russians.

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The Central Bank of the Russian Federation announced the release of a new banknote of 100 rubles

The Central Bank of the Russian Federation announced the release of a new 100-ruble bill

The banknote with a nominal value of 100 rubles in an updated form will go into circulation at the end of 2022.

Deputy Chairman of the Central Bank of the Russian Federation Mikhail Alekseev told about the appearance in Russia of a new banknote with a face value of 100 rubles.

He noted that the bill will be issued next year.

As “Izvestia ” writes, the sketch of the new banknote with a face value of 100 rubles has already been approved, and it will be put into circulation in 2022, but the payment turnover with new banknotes will be saturated gradually.

As Mikhail Alekseev stressed, the regulator will need time to adapt the current conditions to the new bill.

For example, it will take several months for banks to reconfigure their equipment – ATMs, counting machines and other devices – for an updated bill.

Recall that the issue of banknotes of a new design in denominations of 10, 50, 100, 500, 1000 and 5000 rubles was reported at the end of March.

At the same time, the regulator refused to create a 300-ruble banknote with a view of Yekaterinburg.

Each banknote of its denomination will be assigned a unique serial number. In addition, the bills will get their new color.

Presumably, the 100-ruble bill will depict the symbols of Moscow, but what kind of attractions will be placed is not specified at the moment.

Alekseev only noted that one of the popular objects of Red Square will be placed on the front side of the banknote.

Earlier, topNews wrote that the Central Bank reported on the new design of the 100-ruble banknote. The representative of the regulator told how the new bills will differ.

Источник topnews.ru