The company decided to return to the Russian market under other names.
On May 27, the American company McDonald’s submitted an application to Rospatent for three new brands, under which it will be ready to serve Russian customers.
According to the agency “Moscow ”, three new brands – “Fun and delicious ”, “Free cash register ”, “This is it”, “Exactly it”, “Compass” and others – may be registered under different classes of the international classification of goods and services.
Together, if the registration is confirmed, they enable the company to trade and manufacture soup products, beverages (not alcoholic), ice cream, sandwiches, shrimp and other products.
It is assumed that fast food restaurants, coffee shops, and takeaway bars will operate under these names in Russia. The opening of establishments is possible as early as June 12.
At the same time, the restaurant’s atmosphere and menu are preserved.
As Topnews wrote earlier, McDonald’s announced its withdrawal from the Russian market in mid-May, after it had kept its employees’ jobs and salaries for two months since the beginning of its operation.
In May, McDonald’s announced that it was selling the Russian segment of the business to its licensee Alexander Govor.